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Friday June 13, 2025 3:00pm - 3:30pm MDT
Traditional data sources are losing reliability. Synthetic data sources are emerging, but not all are reliable or useful. Population simulators offer marketers a truly breakthrough way of accessing and using data for optimizing marketing activity.

Who should attend?
  • Executives
  • Communications Experts
  • Community Managers
  • Digital Marketers
  • Managers
Speakers
avatar for Sabba Quao

Sabba Quao

President, Plus Company
With over 30 years of experience, Sabba Quao is a creative leader, entrepreneur and business strategist. As a digital and social veteran, he has built and grown several platforms and companies across the content, tech and culture space-- including Newsrooms, Filminute and Wealthie... Read More →
avatar for Ray Kong

Ray Kong

CMO, Arima Inc.
Ray is a 30 year veteran of the marketing and insights community. Having held positions on both the client and supplier sides of the fence, he recently threw his hat into the start up ring to help build the tool he always wished he had during his career.
Friday June 13, 2025 3:00pm - 3:30pm MDT
Keynote Hall Telus Convention Centre, Calgary, AB T2G 1B8, Canada

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