SocialWest: Full Schedule

2:30pm MDT

The Four Conversations: A New Model for Selling Expertise - Ticket Required

Wednesday June 11, 2025 2:30pm - 4:30pm MDT

This pre-conference session is a ticketed event hosted by The Institute of Canadian Agencies (The ICA). A ticket to this pre-conference session also includes entry to the SocialWest Opening Bash happening at the Platform Innovation Centre on the evening of June 11.

This pre-conference session is NOT included with the Ultimate Ticket. You can purchase a ticket through the SocialNext add-on store.

Registration:

ICA Members: $99
Non-Member

Your first job is being the expert advisor or practitioner. Your second job is selling that expertise. If you’ve ever felt that these two roles are in conflict, then The Four Conversations is for you.

Who should attend?

Executives
Managers
Team Leaders

Speakers

Blair Enns

Founder & Author, Win Without Pitching

Blair Enns is the founder of Win Without Pitching and the author of three books on selling and pricing for creative professionals and marketing advisers, including the brand new The Four Conversations: A New Model for Selling Expertise.A former advertising professional and consultant... Read More →

Sponsors

The ICA

The ICA is the not-for-profit association for Canadian advertising, marketing, media, and public relations agencies. Its mission is to positively shape the business environment for agencies to thrive by working to amplify, protect, and transform its members, their people, and the... Read More →

Wednesday June 11, 2025 2:30pm - 4:30pm MDT
Platform Innovation Centre 407 9 Ave SE, Calgary, AB T2G 2K7, Canada

Ticketed Event

3:00pm MDT

HeyOrca Pre-Conference Session - Ticket Required

Wednesday June 11, 2025 3:00pm - 5:00pm MDT

Central Library

This pre-conference session is a ticketed event hosted by HeyOrca. A ticket for this session has been included with Ultimate Ticket purchases. If you are not an Ultimate Ticket holder or you did not add this session on at check out and still want to attend, you can purchase a ticket through the SocialNext add-on store.

Registration: $99

Speakers

Joe Teo

Chief Executive Orca, HeyOrca

Joe Teo is the CEO and co-founder of HeyOrca, a social media management platform helping teams and agencies build thriving communities. He’s also a “dad-in-training” to two young kids, navigating the beautiful chaos of business and family life in Newfoundland.

Sponsors

HeyOrca

HeyOrca empowers social media managers to collaborate on content, build community, and report on performance—all in one place.

Wednesday June 11, 2025 3:00pm - 5:00pm MDT
Central Library 800 3 St SE, Calgary, AB T2G 2E7, Canada

Ticketed Event

5:00pm MDT

SocialWest Opening Bash - Ticket Required

Wednesday June 11, 2025 5:00pm - 8:00pm MDT

Platform Innovation Centre

The SocialWest Opening Bash is a ticketed event. A ticket for this event has been included with Ultimate Ticket purchases. If you are not an Ultimate Ticket holder or you did not add this session on at check out and still want to attend, you can purchase a ticket through the SocialNext add-on store.

Registration: $49

Kick off SocialWest 2025 in style! Join us for the Opening Reception on June 11, 2025, for an evening of great company, networking, and fun.

Wednesday June 11, 2025 5:00pm - 8:00pm MDT
Platform Innovation Centre 407 9 Ave SE, Calgary, AB T2G 2K7, Canada

Ticketed Event

6:00pm MDT

SocialWest Dinner Experience - Ticket Required

Thursday June 12, 2025 6:00pm - 9:00pm MDT

charbar

Dine in small, hosted groups with fellow attendees for meaningful conversation and connection.

The SocialWest Dinner Experience is a ticketed event. A ticket for the Dinner Experience has been included with Ultimate Ticket purchases. If you are not an Ultimate Ticket holder or you did not add this session on at check out and still want to attend, you can purchase a ticket through the SocialNext add-on store.

Registration: $75

Thursday June 12, 2025 6:00pm - 9:00pm MDT
charbar Simmons Building, 618 Confluence Way SE, Calgary, AB T2G 0G1, Canada

Ticketed Event